Diners Give Immunity-Boosting Foods a Shot
Health-forward options that fit your brand can satisfy diners’ quest for wellness.
Consumers are seeking healthy choices and personalized nutrition. They want benefits from real food. Here’s how to satisfy.
Emphasize Sales-Building Attributes
Boost sales with Regal Crest Farms® Natural* Reserve Poultry, Cobblestreet MKT.® All Natural* Deli Meats and Shamrock Farms® Dairy with no artificial growth hormones.
Cleaner Label Items
Consumers gravitate to items with a cleaner label, such as all natural items, items with no antibiotics ever and no added hormones.
Showcase "Feel Good" Benefits
Nutrient-dense, no saturated fat, high protein, no artificial ingredients, heart healthy, no high-fructose corn syrup and low sodium are all “feel good” benefits.
Offer “create your own” menu options.
Track sales, monitor ordering patters and adapt dishes in order to stay current.
Health is top of mind today and consumers are gravitating toward immunity-boosting foods. In a 2020 survey, 70% said they believe certain foods and ingredients can boost immunity.
Foods believed to boost immunity or strengthen recovery:
- Dark, leafy greens
- Super fruits
- Root vegetables
*All Natural – Minimally processed, no artificial ingredients
Source: Datassential, 2020
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