From appetizers to desserts, the EXPO floor is bursting with fresh culinary inspiration. Be among the first to taste hundreds of crave-worthy new items – each served with creative applications and menu-ready ideas. Explore cutting-edge ingredients, flavor-forward innovations, and trending concepts that will impress your guests and take your menu to the next level.

As you explore the EXPO floor, be sure to visit our Shamrock Family of Brands booths to discover exciting new products, live culinary demos, and fresh ideas to inspire your next menu move.

Gold Canyon Meat CO. is raising the bar with premium cuts and bold global flavor. See our expert meat cutters at work and a showcase of top-tier proteins like Wagyu, Angus, bison, lamb, veal, and chicken – tailored for chefs who demand precision and quality.

Pier 22 Seafood CO. brings the best of the sea to the center of the plate. Watch large fish breakdowns up close and explore a wide selection of high-quality seafood offerings built for today’s menus. From whole-fish cuts to portion-ready solutions, Pier 22 delivers the freshness, consistency, and variety chefs need to bring ocean-fresh flavors to the table.

At Jensen Foods, see innovation in action with on-trend introductions like tallow, lard, and avocado oil. Stop by for a taste of their savory Smoked Tallow Blini and explore a broad product lineup – from everyday essentials to the premium XTREME line – built to fuel any kitchen.

Markon is offering a new way to experience produce. This year’s booth, shared with Artisanal Provisions, is a “Field to Flavor” culinary hub where peak-season ingredients and specialty products come together in creative, menu-ready applications. From a Pickled Beet & Goat Cheese Trifle to a Wild Mushroom and Melted Leek Tartlet with Beemster Gouda, see how produce can play a starring role in every corner of the menu.

Shamrock Farms is serving up plenty of fun – starting with the return of Roxie’s iconic Moo-Easy and a menu full of creative dairy inspiration. From rich desserts to sippable treats, taste how our farm-fresh dairy products are perfect for a variety of chef-crafted applications.

Four Leaf Roasters is serving up coffee from dawn to dusk– that is, early-morning brews, late-night espresso martinis, and everything in between. Don’t miss the debut of their cold brew concentrate, featured in a new signature drink available exclusively at the booth.

Looking to differentiate your menu or elevate your offerings? Be sure to visit Sobremesa, Bella Bello and Artisanal Provisions – culinary brands tailored by cuisine.

Sobremesa celebrates bold, Latin-inspired flavors and will be serving up a carnicería-style taco experience featuring carne asada, mar y tierra, and pork al pastor.

Bella Bello offers a true taste of Italian tradition with pasta, sauces, and pizza essentials – brought to life by a local pizzaiolo crafting New York-style pies loaded with toppings.

And Artisanal Provisions, a curated collection of premium, chef-driven ingredients, is teaming up with Markon for a “Field to Flavor” showcase highlighting peak-season produce and farm-to-kitchen quality.

Don’t miss the chance to hear from Chef Brooke Williamson as she joins local chefs for a Kitchen Conversation full of real insights, fresh perspectives, and honest talk about this industry we all love. Then in the afternoon, catch her live in the Culinary Theater for a high-energy cooking demo featuring standout ingredients from Shamrock’s Family of Brands.

Get ready for fast-paced culinary action as three local chefs face off in a high-stakes, Chopped-style showdown! With just 30 minutes on the clock and a basket of mystery Shamrock Family of Brands ingredients, they’ll race to craft a dish worthy of the win. Our panel of experts will decide who takes home serious bragging rights, a custom-engraved cleaver and $500!

Want to show us what you’ve got in the Fired Up! Challenge? Sign Up Today.

We’ve got the food covered – now let’s talk about how to run your kitchen brilliantly. At the Kitchentelligence booth, you can chat one on one with our consultants to brainstorm menu strategies, culinary inspiration, profitability tools, and more. This is where smarter thinking turns into stronger results.

Stop by participating sponsor booths to explore exclusive offers, fresh ideas and exciting new products. While there, enter for a chance to spin the Shamrock wheel – where cash and prizes await, including a grand prize of up to $5,000!

We can’t wait to see you at Shamrock Foods EXPO – the can’t-miss culinary event of the year!