Business Insights

Hospitality To-Go

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You’ve mastered your takeout menu to include items that travel best. You’ve identified a collection of takeout containers that keep your dishes intact. Your carryout ordering system is running smoothly. But, do you provide each guest with a free side of hospitality?

When it comes to hospitality, a little goes a long way. Training your team to be engaging and offering meaningful guest incentives are the first places to start.

  • Smile With Your Voice

    When answering the phone for a takeout order, employees should wear a smile from start to finish. Guests can hear the smile as they order, setting the tone for their experience before they even set foot in the restaurant. Thank online guests with a smile when they arrive as well and be sure to ask about their online ordering experience.

  • Show Personality

    Consider all of your customer touchpoints and identify ways to be engaging throughout. This includes everything from humorous phone recordings and what your takeout parking identification signs read to dressing up when bringing food to customers and providing candies at the hostess counter. These special touches can be what differentiates you from the competition.

  • Offer with meaning

    A bounce-back coupon thrown in the carryout bag or a note from the owner or chef thanking the customer for their support that includes a special offer? It’s easy to identify which would have the greater impact. The latter shows genuine appreciation. It gives you an opportunity to convey a “we’re all in this together” message thanking your guest for their support of your business today and in the future.

Your Shamrock Foods Sales Representative is always here to help. Sign up today for a 30-minute business consulting session to brainstorm ways you and your team can maximize takeout customer service and much more. Sign up here!

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